Windjammer Sailing Adventures
In September 2012, after years of dreaming, Windjammer Sailing Adventures hoisted the sails of The Mandalay. Zero Echo came aboard to creating a target marketing campaign entitled “Message in the Bottle”, to announce the return of the Queen of the Caribbean.
“Message in the Bottle” was executed through a magazine ad with a QR Code which was attached to a MicroSite with a special message and a companion TV commercial, both were seen in multiple Top 100 markets.
Limestone Troutfitter partnered with Zero Echo in late 2007 to help launch the company. Founder Lance Wilt, was in need of a full identity package including logo, collateral and website to help promote his fishing adventure company.
With the assistance of Zero Echo, Limestone Troutfitter quickly booked expeditions for the entire year, which gain the attention of many larger outfits.